How Would You Define Research?

How would you define research? How can research help your organization save money? How do statistics relate to research?

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At the onset of this class, with only reading the first chapter of the textbook, I would describe research as a systematic approach to the predication of future events in light of reproducible, measurable experimentation. My definition is, of course, akin to a game of pin the tail on the donkey. It is a shot in the dark. I am sure that by the end of the class my definition will be much closer to ground zero, so to speak. As to how research can help an organization save money, I know a perfect example. When I was the manager of a retail store a bunch of us managers tried to put together a sales-projection worksheet, based on current trends in sales. Needless to say, we lacked the mathematical language to take current sales figures, compare them to last week’s, last month’s, and last year’s figures, and come up with a reasonable prediction about the rest of the month. What we were trying to do is figure out if we were reasonably going to meet our projections by the end of the month or if we needed to push our employees and ourselves harder. Maybe by the end of this class, I will understand how to do that. I have to admit though that after chapter one I am not sure I will understand much from this class. However, I thought the same thing the first time that I took a psychology course in my associate degree. I guess we will see.

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Aron, A., Aron, E., & Coups, E. (2006). Statistics for psychology (4th ed.). Upper Saddle River, NJ: Pearson/Allyn Bacon.

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